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Lovely Look

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tropical look, kenzo skirt, maxi skirt
maxi skirt, leo print look, kenzo
House of Holland glasses, pink hair, snake earrings
CeliaB, crochet bag, rainbow handbag
4&theReckless, black boots, silver heels
Kenzo maxi skirt, leopard print look, blogger style
tropical look, leopard print, palm necklace
Yazbukey, snake earrings, acrylic jewellery
CeliaB, crochet bag, little monster bag
leopard print, iridescent bangle, colourful nails
House of Holland sunnies, tropical jewellery, pink hair
kenzo skirt, blogger look, tropical fashion
Tatty Devine, tropical look, palm leaf necklace
4&theReckless, leopard print, maxi skirt

Dear Life, you are full of surprises. Although there are moments when I don’t understand you, and I might be angry with you, I love you from the bottom of my heart.

When I was younger, I tried to imagine how you would be when I was grown up, and I dreamed of fabulous things going to happen. Some of them have already come true, a lot of things I was too modest to wish for and others were just silly dreams, and I am grateful they never happened.

What I didn’t imagine was all the work I would have to do to reach all my goals, from tiny to huge. All the hustle and stress I complain about too often, and that causes dark shadows under my eyes.

But you know what? I don’t want to have it another way: I want to deserve what I got, and I love what I do, even if it is sometimes exhausting. Dear life, please let me continue and go further together. Let’s do more of what I love and wish for a lot of time because I am just getting started. Not least important: Let me be a tropical girl for the rest of my life, thank you.

My Outfit:

Jumper: Asos, Skirt: Kenzo x H&M, Shoes: 4th & Reckless, Bag: CeliaB,
Necklace: Tatty Devine, Earrings: Yazbukey, Sunglasses: House of Holland,
Bangle: AYM from Waldraud
Easter look, bunny, cute look
bunny look, Easter outfit, fashion blogger
fashion blogger, Tempress of Waikiki, fascinator
fashion blogger, Easter look, CeliaB outfit


Happy Easter everybody! I bet you are all eggcited (sorry for the lame joke 😉 ) about the long weekend, colouring eggs and eating chocolate. I am so glad I can finally share this post with you because I barely couldn’t keep it to myself.

As a fan of the art of Jeff Koons, I was intrigued when I discovered shiny metallic chocolate bunnies at the shops that reminded me a lot of the work of the famous artist. Mister Koons had nothing to do with them, but I wouldn’t be surprised if the packaging designer of the bunnies was a fellow Koons lover and balloon dog fan.

When a giant version of the bunnies arrived at my local petrol station to make it look cheerful, I just knew I needed to get my fingers on one for a shoot.

I can’t say if the lady at the checkout had a clear idea of what we planned to do with her bunny, but I am grateful she lent it to us, and we brought it back safely. It must have been quite a view for the pedestrians when my photographer and I walked through the streets carrying this green long-eared giant. No fancy outfit could have topped the amount of surprised looks we got.

And here we are: Sara in metallic bunny land. I felt a little bit like a model in a Tim Walker shoot (yes I know it’s light years away, but still closer than I ever was) in my pastel rainbow dress and with a unicorn on my head. This is how Easter should be, yay!

My Outfit:

Dress: CeliaB, Fascinator: Temptress of Waikiki, Shoes: Vivienne Westwood x Melissa, 

Sunglasses: Vow London, Bangle & Necklace: Vintage, Eye Ring: Swarovski

blogger, Celia B, colourful look
Celia B, Manoush, blogger look
blogger, pink glasses, Manoush jacket
blogger, Celia B, colourful look
blogger, look, leopard print
Sophia Webster, flamingo bag, pompom handbag
Manoush jacket, blogger look, pink and green
Sophia Webster, Celia B, blogger look
blogger look, Celia B, colourful fashion
Celia B, Sophia Webster, Manoush
Celia B, blogger look, street style

This is one of my favourite style posts ever, and I certainly don‘t say that about every post, I swear. The opposite: As a very critical person, I rarely ever like myself on pictures, and I always think there is space for improvement. Sometimes I am even highly disappointed about outfits looking way better in my imagination than captured in pixels. But not today, right now I am just pleased with how this post turned out. YES, what an extraordinary and rare feeling!

I think it‘s the magic of colours in these pictures: My life is all about colours, and this shoot captures very well how I feel. If there was an ocean of colours, I would dive into it without hesitating for a glance and live there as a happy rainbow whale. I am not satisfied with just pink or green or orange; I insist on having them all together, and that’s what I did today. After all, it’s the beginning of spring, and I think this exciting season needs to start with a blast!

Note to myself: Whenever I don‘t feel beautiful (which happens a lot of) I should immediately slip into this look because it empowers me to boldness. It‘s a wild mix of prints, fabric, and materials. Pompoms meet leopard print and beads have an encounter with the hand pattern.

The bag is a real dream piece I got from my boyfriend after staring at it online for weeks. Don‘t I just have the best man? He knows that I don‘t need a ring from Tiffany, but flamingos and fluff.

If we find beautiful walls to take pictures in front of them, there is a certain feeling of happiness creeping into my heart. Please say that you are here to stay…

My Outfit:

Dress: CeliaB, Jacket: Manoush, Handbag: Sophia Webster (similar here),
Earrings: L.O.M., Sunglasses: Dibsy, Shoes: Ego Official, Bangle: Serena Kuhl
winter look, pink and burgundy, cat print
blogger look, pink hair, pompom hat
moschino gloves, organge gloves, leather gloves
blogger look, winter outfit, pink and burgundy
blogger look, faux fur scarf, cat look
Vivienne Westwood, Melissa, Rocking Horse Shoes
faux fur scarf, cat scarf, cleo ferin mercury
winter look, cat print, pleated skirt
pom pom hat, pink hair, Alexander Wang
blogger look, winter outfit, pom pom hat
furla glitter bag, moschino gloves, pink and orange


I loved pink for a long time, but recently it’s becoming more: It started to turn into what black is for others. I feel like a veil was lifted from my eyes and I can see clearly now: There is no colour that doesn’t go with pink, there really isn’t!

While I always liked to combine my favourite colour with blue, yellow or red, I just discovered how flashy pink looks with lilac or with a bit of orange. I never liked orange, but look: Mixed with pink that suddenly changes. There seems to happen a kind of magic between the two of them (maybe you can call it love 😉 ).

The longer I live as a pink girl, the less I understand why most people’s basics are black or gray. There is nothing against those “colours” if you like them (unless it’s beige, this is just terrible in my opinion), but why not being a little bit more playful and fill your wardrobe with the bold diversity of a box of coloured pencils?

Besides the colours, there are many things I like about this looks: All the cute cats and the fact that the outfit reminds me of Japanese street style looks – especially because of the platform shoes. But I am not done yet: I want to see what else can be done with pink. Let’s combine it with everything I haven’t tried yet!

Be prepared for more colour mix looks! Gray can stay home for a long, long time!

My Outfit:

Shirt: Pinko, Skirt; LM Lulu Le Showroom, Bag: Furla (similar here),
Shoes: Vivienne Westwood x Melissa, Scarf: Cléo Ferin Mercury, Gloves: Moschino, Sunglasses: Alexander Wang (old), Hat: Bought in London
blogger, look, winter
winter look, Shrimps coat, faux fur coat
Ego Official, embroidered shoes, flower pattern shoes
Shrimps Coat, Claude coat, blogger look
blogger look, winter style, Shrimps coat
Silhouette Eyewear, Jean Paul Gaultier x Swarovski, blogger loook
Silhouette sunglasses, thin sunglasses, purple sunglasess
Jean Paul Gaultier x Swarovski, statement necklace, silver necklace
blogger look, Shirmps coat, faux fur coat
Sequin skirt, blogger look, silver nails
Shrimps coat, faux fur coat, blogger winter look
Shrimps Coat, blogger style, winter coat
Silhouette Eyewear, sunglasses, purple sunnies

When you return to the cloakroom of a posh restaurant after having dinner, and the lovely lady awaits you with your coat in her hands, telling you she remembers its gorgeousness, you might have done something right. Maybe you might have shopped at Selfridges. This post is not sponsored by my beloved high-end department store in London (I wish it were 😉 ), but I have to tell you a little story about what Selfridges means to me:

Years ago there used to be a design intern in London. Like most interns, the one called Sara didn’t have a lot of money. Nonetheless, at weekends I loved to walk through Selfridges. I adored the more than 4000 pairs of shoes in the building, the flamboyant designer robes and of course the extraordinary windows. In the end, I always left with some tea, a few cookies or a hand cream and I was happy to have a little part of the shopping world that I loved with me. A piece of the place with the ladies wearing Chanel from head to toe, perfect makeup and expensive handbags.

A few years later it’s time for an announcement: Ladies and gentleman, may I present my first major Selfridges shopping? I mean from upstairs, where the real treasures are, not from the high street section. May I present my Shrimps coat?

I was fed up with cheap and bad quality coats, I just needed a good one this year, and only the best silky faux fur could do. The happiness I feel whenever I wear it was worth every penny. Sometimes a girl just needs to treat herself!

My Outfit:

Coat: Shrimps, Bodysuit: Worlford Vintage, Skirt: H&M, Shoes: Ego,
Sunglasses: Silhouette, Bag: Vintage, Neclace: Jean Paul Gaultier x Swarovski, Earrings: Jean Paul Gaultier x Swarovski
quirky fashion, colourful outfit, fashion blogger
fashion blogger, pink hair, edgy style
fashion blogger, street style, pink hair

Today is a very special day: Sara is in Love with… is celebrating its fifth anniversary.

Five years of excitement, self-doubts and learning a lot of new things. Five years and I am still on my way to realizing that I am not the average fashion blogger and I can’t decide if that is my luck or my curse, maybe it’s just both.

You see all outfits of this year above and an animation with looks from my five years of blogging below. I went through all outfit pictures ever taken creating it, and it was very emotional. Some old pictures made me doubt if I am still as good as I used to be, others made me blush and wanna delete them immediately. But what is a blog if not a journey? Every travel needs ups and downs, and maybe especially the bad things happening are necessary for finding the right way.

During the last five years, I felt very proud of what I achieved with my blog but was thinking about giving up very often too. I asked myself if I have enough to tell to keep this blog alive. I don’t want to do the same pictures, same poses and write the same hollow words to go with them again and again. I am not the most vivid writer nor a gorgeous model, so can I give you enough? What is it that brings you here exactly and so many of you?

There is a lot of pressure in the blogging scene, a lot of comparing and jealousy. Often I end up feeling hurt when certain agencies and brands seem to ignore me. Am I not good enough for them? In theory, I know that confidence is the key, but I still stumble again and again. But a kind reminder from myself to me: Sara you have been interviewed by your favourite shoe brand Melissa this year, you had a whole page feature in a major newspaper, and you met one of the world’s biggest artists (only to name a few exciting things), this all means something. It might not change the world, but at least bring a little bit of colour into it.

I often feel like there are certain specific categories of bloggers and I fit none of them: I am neither “That vintage blogger” nor “this plus size blogger” or “that blogging model.” But this is who I am, and authenticity has always been paramount for me: I am Sara, I love to dress, and I am inspired by many things from avant-garde fashion to pop culture, art, Asian street style and Barbie. I am a shopaholic, and I dream of shoes and handbags. When I grow old, I would like to have a museum-worth collection of clothes, just like Isabella Blow or Iris Apfel. I know I am galaxies away, but just give me time, and I keep going. This is what I love and what I wanna share.

If I imagine a life without this blog, it feels like a massive hole is opening up in my heart. I put a lot of my love, energy, and passion into every pixel you see here, and after five years I can barely imagine living without my baby. Like any child, it’s not perfect, but it’s learning and growing.

Thank you for being here, for all your comments and lovely emails and for believing in me when I sometimes don’t. Thank you for all the exciting opportunities and things you brought in my life. I never dreamt of my parents having a collection of magazine clippings with me on it, giving interviews and meeting labels and designers I love.

Life is great! Let’s get ready for the next five years!

fashion blogger,  street style, quirky fashion
NZZ Stil, fashionblogger, streetstyle
Highlight 1/5: My full page newspaper feature in the NZZ Stil (picture by Jeroen van Roojien)

Colourful people, london, colour walk
Highlight 2/5: Being part of the colour walk at Spitalfields Market in (picture by Hanna Miles)

nelly duff, fashion meets art, valery demure
Highlight 3/5: Shooting at London gallery Nelly Duff for Valery Demure

melissa shoes, press, fashion blogger
Highlight 4/5: An interview on the page of my fav shoe label ever Melissa

pipilotti rist, art, fashion blogger
Highlight 5/5: Hitting tons of newspapers with artist Pipilotti Rist and her completely pink tram

avant-garde fashion, maude studio, maxjenny!
raincape, maxjenny, fashionblogger
sunglasses, emerald green, kanokkorn lamlert
raincape, kanokkorn lamlert, blogger style
maxjenny!, blogger, fashion
Maude Studio, diamond shaped handbag, iridescent bag
maxjenny!, raincape, fashionblogger
edgy fashion, avant-garde fashion, blogger
kanokkorn lalmert, statement necklace, swarovski
Maude studio, emerald green bee sunglasses, iridescent
maxjenny!, cape, rain cape
pink hair, blogger, edgy fashion

The first look of the year and I think It’s a good start. Oh god, I nearly got frozen while doing the pictures but I just had to show you this fabulous cape by maxjenny!.
Recently I read the expression of the “post-human silhouette” in a book about avant-garde fashion, and since then I am obsessed with musing about it and its meaning. I always loved to play with silhouettes, and I think there is far more to it than the classic shape considered as beautiful, break boundaries, become something else than 90-60-90 or any other industry-made standard, something totally unexpected and new, day after day, this is what I’m after.
I felt like a constantly shapeshifting drop of colour in a world of brutalist architecture, doing this shoot and wanna see it as a symbol for the new year: 2017 you better be a year of (good) change! Don’t mistake me; I don’t want to become somebody else, but I wanna find more facets of myself and push the boundaries of what defines myself and my fashion taste.
During the holidays I looked at old pictures of me and my boyfriend asked how I feel about the way I evolved. I said I feel more myself than ten years ago. So let’s go further this road and not get older, but like a piece of art in progress just more complete!

My Outfit:

Cape: maxjenny! bought at Big, Shoes: Ego, Sunglasses & Handbag: Maude Studio,
Dress: Vintage, Necklace: Kanokkorn Lamlert, Pompom Keychain: The Laden Showroom,
Pineapple Keychain: H&M, Tights: Esprit
kenzo x h&M, pink and red look, house of holland
shaggy fur coat, fishnet tights, house of holland
Ego shoes, black boots, pointy high heels
Marc b., pink bag, bag with chain
Vow London, pink hair, shaggy fur coat
shaggy fur coat, tiger print coat, kenzo x h&m
stop making me hard molly goddard, house of holland, slogan tshirt
House of Holland, slogan tshirt, shaggy coat
winter look, shaggy fur coat, pink hair
kenzo x h&m, tiger coat, shaggy fur coat
It was love at first sight when I saw this coat from Kenzo x H&M showroom a while ago, and it was very hard to leave without it. I did something I rarely do anymore: I queued and queued and queued for it, without even the slightest blogger bonus. I ended up having a lot of fun with two quirky Indonesian ladies in the middle of the night, shared my excitement with a lot of other fashion addicts, and I feel like I truly earned wearing my shaggy tiger.
I got up at five o’clock in the morning and was in front of the shop shortly after six, everybody who knows me better can tell what a sacrifice this is for me: I am no morning person at all, and before ten you better don’t talk to me about serious things. I know the whole Kenzo x H&M hype is already over, but there is a difference: Me and this coat, it’s no hype, it’s true love. I wouldn’t have been tempted just by the big name, but I was by the wild designs and the bright colours.
Not the coldest winter can harm me when I wear this coat. Usually, I am a little bit reluctant to shoot pictures in winter, but hey: All I needed to change my mind was a proper coat. I can even go out with bare legs (sorry Mama I know you will call me and tell me I should wear something longer). 
The only thing you can do when you wear one of House of Holland’s provocative slogan T-shirts is to combine it with bare flesh for sure. My legs might never beat Agyness Deyn wearing one of those shirts when they first dropped, but who cares!
Just stop making me hard Molly Goddard! 
(I am coming for your clothes soon, take care.)
How do you like this look lovelies and for which dream piece would you stand the queue?

My Outfit:

Coat: Kenzo x H&M, T-shirt: House of Holland, Trousers: H&M, Shoes: Ego, Bag: Marc B,
Pompom Keyring: Kurt Geiger, Gloves: Vintage, Sunglasses: Vow, Tights: H&M
baby blue look, sheepskin scarf, winter outfit
Florence Bridge, sheepskin scarf, miss patina cat shirt
pleated skirt, winter look, blogger style
marc b. pink handbag, quilted bag
Miss Patina, cat collar shirt, tassel earrings
florence bridge, sheepskin scarf, blogger style
cat collar, miss patina, pink hair
baby blue winter look, sheepskin scarf, marc b.
Florence Bridge, sheepskin scarf, winter look
marc b., miss patina, cute winter look
pastel look, winter outfit, blogger
ego shoes, pink boots, transparent heel

It’s my birthday today, and this makes this post a special one. I am glad the look and the pictures turned out very well, and it’s a good feeling to share it with you while I take the weekend off from blogging, something I rarely do. The scarf I am wearing could be counted as kind of a pre-birthday gift; my darling bought it for me in London when I was in serious need of something fluffy in my life.

Even if I love blogging, I am excited about my selfishness for taking a whole weekend just for myself instead of editing pictures and catching frostbite while shooting in the cold. Being a blogger doesn’t only fill a huge part of my life, my friends and family are taking part of it as well. Some of them in an active way with helping me to organize shootings and connections, others in a more passive way with being patient with me and have some understanding if I am late for the family brunch because of a photo shooting. A big thank you to all of you at this point and sorry for talking about shoes and necklaces so much all the time.

Writing this a day before my birthday, I have no idea what I am doing today, I just know it involves a little journey, good food and spending time with my love. Have a beautiful Sunday too, and I hope you enjoy my pastel look!

My Outfit:

Shirt: Miss Patina, Skirt: Topshop (get similar here), Shoes: Ego, Bag; marc b., earrings: Suzywan Deluxe bought at Soo Happy, Scarf: Florence Bridge
Prada cadillac, pink hair, blogger
Prada cadillac, pink hair, blogger
Bally shoes, pink, bow
pink hair, lightening bolt earrings, suzywan deluxe
polka dot skirt, tara starlet, street style
Bally, shoes, pink
Prada, Cadillac, Sunglasses
Tara Starlet, blogger, outfit
flamingo cardigan, collectif clothing, retro
Prada, cadillac, pink hair
Kate Spade, maise, pink handbag
blogger, look, outfit
Bally, high heels, pink

This post is a goodbye to a label I am very fond of: Oh Tara Starlet, thank you for your flattering skirts and vintage inspired dresses. You cast your magic for eleven years, created dream dresses and turned women into beautiful retro queens. You had a mission, and you fought very brave as an independent label in a sea of cheap high street brands. You were bold and bright, but nevertheless, you had to give up your big dream in the end. Tara Starlet is not the first independent brand I see disappearing; it’s something that happens every day and if we don’t do something will continue to happen.

But what can we do? I must confess it’s not much, but let me tell you one thing: Think wise where you shop, because it doesn’t just influence the looks you wear but changes the fashion landscape. With your purchases, you are a stone in the avalanche that decides which brands stay and which disappear. Do you want everything as cheap as possible and need something new every week? Maybe it’s time to think twice!

Do you wanna buy from people who follow their passion and do their very best to offer unique designs, excellent quality, and clothes produced under fair work conditions? Well, then buy from them and not from the ruthless ones!

During the years, I started to worry more and more about the effects of fast fashion on our world and although I sometimes can’t resist buying from the shops providing it, I believe it’s not the future. I don’t wanna see any more piles of rotting clothes in the desert on telly; I don’t wanna see factory workers treated risking their life and health for a few pennies in emerging countries. Some people say to refuse consumerism is the answer, I don’t think this is possible and reasonable, but consciousness might be the key!

Tara Starlet, it was a very good time with you, I wish you all the best. Hopefully, you will come back one day. In the meanwhile, you live on in my wardrobe, and I’ll wear your pieces with a lot of pride.

My Outfit:

Skirt: Tara Starlet, Top: Collectif, Blazer: Miss Selfridges (old),
Sunglasses: Prada Vintage bought at Markentussi, Shoes: Bally bought at Fashion Fish,
Bag: Kate Spade, Earrings: Suzywan Deluxe bought at Sooo Happy
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