Look Archives - Sara is in Love with…

V-DAY: End Violence Against Women

13th February 2019 6 Comments

Sara is in Love with… V-Day blogger end violence against women

Let’s not celebrate the 14th of February as a commercial event and get told by shops to buy flowers, perfume, and sweets as proof of our love! Let’s celebrate love all the time and make a difference this 14th with V-Day, the global activist movement to end violence against all women and girls – transgender and cisgender and those with fluid identities!

Tell the world we don’t accept harassment, oppression, rape, battery, incest, female genital mutilation, and sex slavery. We are women, we unite and we shall support each other!

According to the United Nations, one of every three women does personally experience physical or sexual violence during her life. 1998, author and playwright Eve Ensler started the V-Day movement after experiencing sexual trauma and the desire to reclaim her own body. The V stands for Victory, Valentine, and Vagina according to her. She created a play called the “Vagina Monologues” and took a step further into action to start a movement as a call for women’s rights.

Since its start, the V-Day movement has raised more than $80 million for their anti-violence programs and safe houses in The Congo, Haiti, Kenya, Egypt, and Iraq. V-Day organizes thousands of events in over 140 countries.

The vision of V-Day is a world where women live safely and free. The organization is fighting for it with art, by spreading lasting social and cultural change, by giving local women who know their community a voice and leadership and by looking at the intersection of race, class, and gender to understand violence against women.

Find out more about the movement here: vday.org
Join the first V-Day event in Zurich: vdayzurich.ch

Find out more about the movement here: vday.org Join the first V-Day event in Zurich: vdayzurich.ch

My Outfit
Dress: Sara Al Ojayan, Bag: Mama Tierra, Bag Strap: Tauta Home, Headwrap: Hanimanns,
Earrings: L.O.M., Flamingo Ring: Animazul, Sunglasses: Gucci, Shoes: Kat Maconie,
Kneesocks: Becksöndergaard, Coat: Lazy Oaf

Pictures: Marco Borromeo

In Fashion

Kitty Came All the Way from China

31st January 2019 2 Comments

Sara is in Love with… Swiss fashion blogger, Mukzin, Hello Kitty

Let me describe what my favourite fashion brands do: Exciting things to please the eyes. Dresses I see in my Cinderella dreams and clothing that stirs deep desires of beauty and possession. I seem to be part of the target group of Gucci, Moschino, and Prada and an army of clever people working for them must have defined the perfect strategy to make me wanna have their designs like nothing else money can buy. Very often I imagine the money I earn not as money, but as a row of expensive luxury bags standing in a row.

There is always something on the rail at Moschino that excites me, no surprise. But not that often it happens that I discover an unknown brand and fall for it head over heels, check their page nearly every day and wanna dive into the beautiful world I just discovered. When I found Mukzin, it was just like this: Love at first sight (and no, I’m not paid for this post and didn’t get my dress for free).

This Chinese brand is a fresh and surprising union of Chinese history with a modern sense of edgy luxury. If Gucci wasn’t Italian, it would be called Mukzin, I am sure this brand will soon be known by more fashion people! While my second order already arrived, I show you my Hello Kitty dress from them here. I didn’t dare to order more than one piece since I was not sure if Chinese fitting would work on me, but now I know I’m a size small from Zurich to Hongkong and back.

Besides the obvious Kitty-cuteness of my dress, I think I can be proud: I was wearing Mukzin before their London popup and before Susie Bubble was wearing it. Doesn’t this make me a cool blogger cat? 😉

Wait till you see my other Mukzin darlings…

If Gucci wasn’t Italian, it would be called Mukzin, I am sure this brand will soon be known by more fashion people!

My Outfit
Dress: Mukzin, Bag: Furla, Shoes: Asos, Earrings: Swarovski, Belt: Vintage,
Sunnies: Le Specs (old), Beret: H&M, Pins: Various

Pictures: Marco Borromeo

In Fashion

What Do You Mean When You Say the Weather is Good?

20th January 2019 7 Comments

Sara is in Love with… Swiss Fashion Blogger African

Every time my parents call, one of their first questions is “And, how is the weather?”. Usually, this makes me look out of the window and check because let’s face it: I’m not noticing the weather a lot unless my feet get wet or I have to organize a foto shooting and worry about light conditions. I’ll never understand why talking about the weather seems to be number one small talk opener in millions of chats. Can we please talk about something else? I couldn’t be more bored.

But one thing occurred to me: If people say the weather is good, the opinions about what good weather is are very different. Obviously, people refer to sunny weather as good weather very often. But if you ask me when I plan a shooting, the best weather is dry and a little bit cloudy for smooth shadows. Ask a farmer on a dry summer he might imagine a rainy day as the best thing in the world. So who is right about what good weather actually means?

When I work on my computer, I completely forget about the outside world and focus my mind on concepts, pictures, and ideas. My horizon melts to the screen and the labyrinth of my thoughts. The screen becomes an instant window to everywhere in the world, unlike the window of my room. What does the weather matter anyway if you can be in sunny Australia or have a look at Capetown by night in just one click without lifting a foot? Isn’t there every weather somewhere at the exact same time? So what point is it to occupy the mind with questions about the weather then if you want to do small talk?

So my plea: Please stop to talk about the weather and move on to more exciting topics. Let’s get creative in how to make bridges and start chats, there are millions of ways, and if you end up enjoying yourself you might actually forget about the weather just like me!

My Outfit
Skirt: Tufafii from Hanimanns, Shirt: Vintage, Shoes: Sandro, Backpack: Bally bought at Fashionfish,
Beret and Necklace: From markets, Socks: Becksöndergaard, Earrings: Dakota Rae Dust,
Sunnies: Old House of Holland

Pictures: Marco Borromeo. This post contains sponsored products.

In Fashion

The Neon Demon

1st January 2019 1 Comment

Sara is in Love with: Swiss influencer, pink hair, street style

Some movies linger in your mind, like the faint hint of a perfume you catch in a room long after its wearer is gone. The Neon Demon is one of these movies, and I think it inspired me for this look indirectly: The psychedelic intensity of the colours, the electronic score with the bumping party vibes and the stylish aesthetics are what I had in mind when I styled this outfit.

Yes, I’m still impressed by the story of how innocence can be consumed by harsh neon lights who break the dark night like a shrill scream. “Beauty isn’t everything, it’s the only thing,” a sentence that didn’t leave me. Shockingly, in the movie only blood and guts were hiding beneath the beautiful facade leaving the observer shocked and disillusionized.

How is it in real life? What can we expect behind a cheeky smile, the doors of a pretty house or a charming girl wearing a beautiful outfit? Never be fooled by the surface, because very often it doesn’t reveal what lays beyond.

It seems like I display my glowing heart openly right on my chest, but is it just an illusion caused by your eyes fooling you? Do you believe what your eyes show you or do you sometimes see clear only when you close them and rather listen to your mind?

Maybe we find out together in 2019, so happy New Year everybody! Let’s start it with hammering party beats, neon lights and a lot of curiosity.

“Beauty isn’t everything,
it’s the only thing,”
The Neon Demon

Get 10% when shopping at Laura Vita till the end of January
with the code SARALOVE10

My Outfit
Dress: Nympha, Boots: Laura Vita, Bag: Moschino x H&M, Earrings: Tukadu

Pictures: Marco Borromeo. This post contains sponsored products.

In Fashion

Science Fiction is Only Philosophy in Fancy Dress

16th December 2018 2 Comments

Sara is in Love with… Swiss Fashion blogger pink hair

Science Fiction has always been one of my major fashion inspirations. Visually, I love it shiny, futuristic and bold, but there is more behind it: Science Fiction is something exceptionally mentally stimulating, it’s a symbol of open-mindedness, the affirmation of unknown possibilities. Some even call Science Fiction philosophy in fancy dress.

I know a lot of people who stick to reality in every thought they have, but why not imagine a world with aliens, teleportation and exotic species? As long as you can’t prove it’s impossible, there is the possibility it’s somewhere out there! Since I was a child, I’ve been curious to know what’s behind the next hill and the next and the next one… “What if?” is still one of my favourite questions. Sometimes people roll their eyes and tell me it’s pointless to keep the mind busy with chimaeras, I say it keeps creativity alive.

From wondering what’s behind the next hill I extended my curiosity to the next galaxy and universe, fascinated by the attraction of the unknown which might be different from anything ever seen before. What fashion would species from other galaxies wear, how would time travel influence fashion and would aliens become the next era of supermodels?

Science Fiction means to dream big for me, it’s a synonym for adventure and boldness, and this is what I want my looks to be! Therefore I aim far, love to dress like I’m boarding my spaceship and travelling to the next universe of fashion. Are you coming with me?

My Outfit
Dress: Vintage Marc Jacobs found at Love at the Bus Stop, Shoes: Sorel, Bag: Melissa,
Sunglasses: Saint Laurent, Gloves: Bought in London

Pictures: Marco Borromeo. This post contains sponsored products.

In Fashion

Once Upon a Time in a Mystical Forest

12th November 2018 2 Comments

Sara is in Love with… blogger influencer pink hair retro vintage shoot forest surreal Dave Honegger be different model tv 50s

I live in the here and now, nourished by the shrillness and comic aesthetics of recent pop culture that I soaked up like a sponge. But my style has as well retro vibes, expressed through cute vintage-style dresses and a strong affirmation of feminity that is characteristic for the 50s.

Therefore, I said yes without a second thought, when I was asked by young and talented photographer Dave Honegger if I am ready to travel into a mystical vintage dreamland for a shoot. I was full of curiosity to see a place that is different from my bubblegum everyday life and curious to meet another me. This is how we ended up in the forest on an autumn day, a group of strangers coming from all directions of the country, following the call to be part of this project. I was in their midst, as the colourful and different character on the set. I had to think of E.T. a lot when we were all staring at the sky why Dave captured us in this surreal mood.I walked around in the forest with bare feet, feeling the leaves between my toes and hearing them rustle. It was a wonderful journey to a time long ago and it felt strange to be back in 2018 afterwards, where tellys are flat and huge. One thing stayed the same: Most people look the same and there are just a few who dare to be different and stick out.

People Involved
Photographer: Dave Honegger
Extras: @desypientia, @jgfeller, @myccm1, @quicksand_, @lia_graf @newton.ch, @yunique.monteiro, @exoticshortie @anna_kris_r, @youdontknowmee, @trash_panda911

My Outfits
Lip Dress: Lena Hoschek, Red Belt: Vintage, Red Shoes: Melissa,
Pink Dress: Devoi Clothing

In Fashion

Warhol Would Be Thrilled: H&M Brings Moschino to the Masses

5th November 2018 No Comments

Pop Art, an art movement rebelling against the notion of tradition that emerged in the late 1950s, redefined the idea of original and copy with its focus on mass production and repetition. Andy Warhol, the probably biggest icon of pop art, said “I used to drink. I used to have the same lunch every day, for 20 years, I guess the same thing over and over”.

If any fashion label in the world embraces the spirit of pop art and keeps it alive, its Moschino! Jeremy Scott’s bold and iconic designs that always come with a humorous twinkle could even be considered as the legacy of pop art.

Therefore Moschino, this year H&M designer collaboration, is THE perfect choice: While pop art embraced mass production, H&M brings Moschino to the masses with a collection full of fun. Moschino [tv] H&M features Jeremy’s favourite Disney cartoon characters, MTV-logos, the iconic Moschino logo, golden bling bling and fancy novelty bags (omg a condom shaped bag).

The collection will be available online and in selected stores worldwide from November 8. If you are planning to visit Zurich, you might encounter me in my pink Moschino [tv] H&M coat queuing early in the morning.

Make space Warhol, Jeremy claims your throne as king of reproductive art!

My Outfit
Coat and Belt: Moschino [tv] H&M, Dungarees, Boots and Jumper: H&M

Pictures: Marco Borromeo. This post contains sponsored products.

In Fashion

The Philosophy of Colour

1st November 2018 No Comments

Sara is in Love with… rainbow look blogger

Why yellow is the most warm, noble and closest to the bright light;
why Blue is that mix of excitement and serenity, so far that it evokes the shadows;
and why Red is the exaltation of Yellow and Blue, the synthesis,
the vanishing of the bright light into the shadows
Johann Wolfgang von Goethe

This is what Goethe wrote to South American revolutionary Francisco de Miranda in a letter, referring to the flag of Colombia which has the same three colours as my jumpsuit in this look. Reading Goethe’s words gives my look another dimension and reveals the philosophy behind colours.

As a true colour enthusiast, thinking about the meaning of colours is one of my favourite topics to keep my brain cells busy on some calm evenings. A lot of interesting questions and hypothesis are linked if you allow yourself to open up your mind: What is colour actually? Let’s start with the fact that colours don’t have a physique, you can neither touch nor taste them. They only exist in dependence of light and change in different light situations while complete darkness makes them disappear as well.

Colours only emerge within our perception of objects, people and in nature, which leads to the question if they only exist in the eye of the beholder. To make the topic more complex we have to consider the fact that every observer experiences colour in a different way: The exact shade of red of my bag might be seen differently by every one of you. How would you describe it: Maybe as a bright red, a firefighter red, the perfect lipstick red? What feeling does it evoke in you: Is it warm, aggressive, female, powerful or dangerous? Maybe some of you are colourblind and experience it as a shade of green.

How would an animal with its very different way of seeing colours perceive my bag? Dogs and cats see mostly in green and have an especially poor vision when it comes to red tones, for example, butterflies see colours we don’t perceive and vipers don’t even have eyes but “see” with feeling the heat of objects.

Let me finish with the ultimate question of the day: Imagine if we would live in a world of blind people or a world without light: Would colours just stop to exist without somebody capable of perceiving them? I am curious to hear your thoughts about this…

My Outfit
Jumpsuit: Tufafii from Hanimanns, Jacket: 90s Moschino from Love at the Bus Stop,
Shoes: Love Moschino, Bag: Moschino A/W 2014, Sunglasses: Saint Laurent,
Brooch: Schmiley Mo, Bangle: Les Georgettes by Altesse, Belt: Vintage

Pictures: Marco Borromeo. This post contains sponsored products.

In Fashion

Counting Endless Tiles

20th September 2018 1 Comment

Sara is in Love with…Swiss Fashion Blogger African Fashion

Let’s start with a typical question a child might ask with big wide eyes: How many tiles are to be found in Lisbon’s houses? I seriously don’t know, tried to count them but got carried away by their beauty while the numbers only got bigger and bigger. I wish I could turn back the time and wander those beautiful streets again, bathed in warm golden light and pastel colours.

Oh, how much visual happiness is in this place and how well African Wax Prints correspond with the geometric patterns of the tiles!

If I only had a few of Lisbon’s houses in Zurich, I knew where my preferred photoshoot spots would be. I ask myself what inspired the people of Lisbon to make their city colourful, while the citizens of Zurich seemed to be inspired to go for a rather different choice and prefer grey… If I knew I’d instantly bring it here and I’d enjoy with a wide grin on my face the emerging of a new Zurich.

Until I find the answer, I think I have to continue to use my body as a canvas: African prints have become one of my favourite things to wear for a while now. I’ve always been fascinated by the looks of African ladies and think they look like queens with their strong colours, turbans and amazing dresses. But only recently I allowed myself to dive in deeper and especially: Wear the African creations with their idiosyncratic, rhythmic prints as a not African girl. Might this be a tiny little step into the future of a colourful Zurich? I keep on hoping forever!

My Outfit
Jumpsuit: Tufafii from Hanimanns, Bag: Poppy Lissiman, Sunglasses: Gucci,
Earrings and Bracelet: Bimba y Lola, Shoes: Melissa

This post contains sponsored products.

In Fashion

The Last Summer Party

12th September 2018 4 Comments

Sara is in Love with… blogger unicorn pastel

saraisinlovewith_pastel_candy_samsonite_unicorn_backpack_happysammies_ulimateears_wonderboom_speaker_floaties_fun_missfortune_stripes_valfre_denim_skechers_12

The moment I’ve (not) been waiting for has come: I received three invitations for Christmas events last week, an unmistakable sign that people start to wave goodbye to summer and the time of falling leaves, gingerbread cookies and cuddling with fluffy scarves is almost here.

Some are excited about the change of season, but not me, not yet: I see summer as a lover who is leaving, and I don’t want to let him go. Oh, my love, dear summer, you can’t escape through the back door, not without another kiss, please just one more time!

I went out with all my floaties and my best summer music for a little party in summer’s honour. Gosh, I can’t believe how good the sound from my new tiny Wonderboom speaker is. And the design of the waterproof speaker goes so well with my pastel wardrobe. In my opinion, styling is only perfect when you manage to match everyday objects to your style. Fun fact: This Wonderboom is called “unicorn,” and I carry it in a unicorn backpack.

Yes, the backpack is stolen from the kid’s department, but seriously: Growing up has nothing to do with losing the ability to love cute things I can’t say enough. Act grownup, look just as ridiculous as you like and never, never ever stop believing in unicorns!

My Outfit & Gadgets
Top: Miss Fortune, Skirt: Valfré, Backpack: Sammies by Samsonite, Shoes: Skechers, Sunglasses: Mr. Boho, Earrings: Aanimall, Socks, Friday Magazine, Shoe Clip: La Petite Box,
Unicorn Pinata Pin: Luella, Sloth Pin: Corazon Pompom, Hello Kitty Gang Pin: A Gift from Kitty

Speaker: Wonderboom by Ultimate Ears
Floaties: Flamingo: Sunny Life, Heart: Dibsy, Ice Cream: La Petite Box, Donut: A Gift

Pictures: Marco Borromeo. This post contains sponsored products.

Look

Find out more about the movement here: vday.orgJoin the first V-Day event in Zurich: vdayzurich.ch

Get 10% when shopping at Laura Vita till the end of January with the code SARALOVE10

I live in the here and now, nourished by the shrillness and comic aesthetics of recent pop culture that I soaked up like a sponge. But my style has as well retro vibes, expressed through cute vintage-style dresses and a strong affirmation of feminity that is characteristic for the 50s.

This is what Goethe wrote to South American revolutionary Francisco de Miranda in a letter, referring to the flag of Colombia which has the same three colours as my jumpsuit in this look. Reading Goethe’s words gives my look another dimension and reveals the philosophy behind colours.

The moment I’ve (not) been waiting for has come: I received three invitations for Christmas events last week, an unmistakable sign that people start to wave goodbye to summer and the time of falling leaves, gingerbread cookies and cuddling with fluffy scarves is almost here.

Find out more about the movement here: vday.org
Join the first V-Day event in Zurich: vdayzurich.ch

Get 10% when shopping at Laura Vita till the end of January
with the code SARALOVE10