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Sara Streule

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“How are you?” people ask and there is just one answer they expect: “Oh I am fine, thank you.” Long before the invention of scripted-reality shows, this question was never really a question, but always just a script. Often answered with a forced smile to make the lie more believable.

From all the questions out there it’s the one I despise the most, because what is the purpose of a question if the answer is already given? And being an honest person, I really have difficulties saying I am fine when the opposite is the truth. I often wish I could just skip this question because I feel torn between the expectation of telling a lie and the fear of making somebody feel uncomfortable with being real. Please stop asking me if you don’t want to know anyway.

If I ask you about your condition, I really mean it. I don’t step back if you tell me that you are lonely, that somebody close to you is ill or that you feel overwhelmed in your job or by the expectations of others. Not even if we don’t know each other very well. We’re all facing so many challenges and many of us feel overburdened by their family, health and work. Let’s be more honest and tear down the barriers! Doing so is the first step of getting closer and accepting that we are all human beings.

Honesty encourages us to get real answers back and is the ground for more quality talks. It’s ok to leave fake smiles and brainless scrips behind and most important: Let’s start to accept that nobody is ok all the time and there is no reason to hide it at all!

My Outfit
Shirt: Ana Ljubinkobic, Skirt: Vintage, Hat & Fan: Tauta,
Bag: Maison Héritage, Shoes: Mel by Melissa (not recent), Bangle: Love at the Bus Stop,
Sunglasses: Saint Laurent, Belt: Vintage

Pictures: Marco Borromeo
This post contains sponsored products.net

Even the strongest believers in unicorns are gripped by doubts and ask sometimes: Are they not just posh horses or even only exists in fairy tales? Do you know this unpleasant feeling of suddenly doubting something that seemed so sure a second before?

Sometimes the feeling passes without even being remembered. But if you notice it, it feels like a glitch in the architecture of the world, a truly disturbing event. It’s the kind of glitch you want to blink away and continue your fairy tale where things are the way they are supposed to be. It’s so sweet to stubbornly linger and stay in the land where unicorns have beautiful horns and stories come with proper endings: Happily ever after.

Everything that doesn’t end this way, must be just a cliffhanger to spice up the story till the kissing lovers ride towards the sunset, right? Byebye glitch, you didn’t win sending poisoned apples, confusing spells and hissing snakes, but thank you for adding some tension.

Our story is far more complex and brings up questions like if reality is the real thing. Could it happen, that we wake up one day from what we thought was real and discover it was just a dream and reality is something completely different? Oh how much I long for the simplicity of fairy tales sometimes, this world where things are either black or white and not a million of shades of grey. You recognize the villains from warts on their faces and the princes from their fair hair and white horses. Easy, just easy and without any doubt. Not like my story, not at all.

I can’t even tell you if unicorns are real, but one thing I can guarantee: My unicorn earrings are as real as they are neon pink. That’s at least one good thing and they will live in my drawer happily ever after.

The End.


My Outfit
Earrings: Tukadu
(Get 10% with code SaraisinLovewithTukadu)
Top: United Colors of Benetton, Bow: Topshop not recent

Pictures: Marco Borromeo
This post contains sponsored products.

I love you, I whisper. My voice is soft and calm, it’s a beautiful late afternoon, the light is golden and I wear this delicate pink dress by Amorphose. I love you, I say putting the complexity of everything I feel into those few simple syllables.

Little words that mean everything. They say I’m here, I’m yours and I go wherever you go. They say I take you with all your wonders and terrors, I see you and I hear you. My shield is your shield and yours is mine, I’m going to protect you no matter what and you’re not gonna let anything hurt me. I love you I say and mean you have my full loyalty, my honest heart, my body and my loving spirit. You don’t have to fear that you will wake up and I’ll be gone because we made a pact that is not to be broken.

I love you, it’s a precious thing. Many tried to steal it from me, but they didn’t succeed. I kept it for you, pure and beautiful, If I look into your eyes I see my twin flame burning in the depths of your iris. Everything I ever wanted is right here when your hand catches mine. I knew all of this since the first moment I saw your face and felt your presence. I’ll never forget that magical moment.

I love you I say again, then the alarm rings. I wake up alone and ask myself where you are. Did you actually ever exist or was it just a dream and love is nothing that plays a role in the play called “Sara’s Life”?

I take you with all your wonders and terrors, I see you and I hear you.

My Outfit
Dress & Bag: Amorphose, Shoes: Bally bought as Fashion Fish, Belt: Jessica Butrich,
Ring & Earrings: Swarovski

Pictures: Marco Borromeo
This post contains sponsored products.

If it comes to collector editions, we all know they’re hot, but I say the hottest is the Carolina Herrera Good Girl Fantastic Pink. You have to admit: There is nothing in the world that can beat a glittering pink stiletto that carries a delicious fragrance!

The fragrance in this pretty shoe remains the same one as the original with its good and bad accords. Those who know and love the sexy oriental gourmand fragrance will be familiar with the notes. Good Girl is an elegant yet playful perfume to wear for nights out. Every spritz spreads a sexy feeling of luxury and the pink glitter makes the unique bottle even look better.


The notes – Top: Almond
Heart: Tuberose, Jasmin Sambac 
Base: Tonka Bean, Cocoa


Karlie Kloss is the face of Carolina Herrera Good Girl Fantastic Pink and in the retro-futuristic video by Quentin Jones she goes on a pink and galactic adventure to conquer the moon. Because Good Girls can indeed do everything with style and confidence, from ruling the world to exploring new planets! Pink Power forever!

Pictures: Marco Borromeo
Samples sent by Carolina Herrera.
I was not paid for this review and the content reflects my own opinion.

Zurich coolest new attraction, the Wow Museum, is a unique world of optical illusions. A museum unlike other museums and a perfect place for selfies and shootings.

Right in the city centre of Zurich, right between tall grey buildings, the Wow Museum is an unexpected surprise. Every colour enthusiast who enters feels happy at once because the Wow Museum is just as fun, bright and beautiful as a wild dream where somebody drops a paint bucket over a whole house. Across three floors, illusions await. You find yourself in infinity grow and shrink or get lost in a world full of mirror and lights listening to hammering beats. A little bit like Alice in Wonderland, but different.

For a long time, I was looking at places like this popping up in the US, feeling jealous that we don’t have one. Now it finally happened! As you see the place is wonderful for taking pictures, but as well fun to just spend some time with friends, experience something different and dive into colours.


The Wow Museum Zurich is located at Werdmühlestrasse 10,
just a few steps from Bahnhofstrasse.


My Outfits
Green Look:
Trousers & Jacket: Coster Copenhagen, Swimsuit: Calzedonia (not recent),
Shoes: Dolls Kill, Hat: Happy Onion, Bag: Marc Jacobs

Pink Look:
Romper: Alice McCall, Jumper: Pringles of Scotland for H&M (not recent),
Jacket: Lavish Alice (not recent), Tights: Falke, Beret: Dolls Kill, Sunglasses: Le Specs,
Earrings: Tukadu, Boots: Dolls Kill

Pastel Denim Look:
Trousers: Dolls Kill, Jacket: Topshop (not recent), Hat: Jacqueline Loekito,
Shoes: Vintage

Raincoat Look:
Coat: Ragged Priest (not recent), Sunglasses: Le Specs,
Shoes: Vintage

Pictures: Philipp Muller
This post contains sponsored products.

Calida, Viktor&Rolf and I have something important in common: We want a better world! I am proud to model the first-ever 100% biodegradable designer capsule collection, launched by Calida in collaboration with the avant-garde fashion house Viktor&Rolf.

The collection meets the highest sustainability standards: all styles are Made in Green by Oeko-Tex® and Cradle to Cradle Certified™️ certified and therefore 100% compostable. Often it’s either sustainability or high fashion, here the two go hand in hand. The collection includes cool vintage-inspired styles for all genders, nightwear, loungewear and underwear. Typically for Viktor&Rolf: The frills on the T-shirts. My personal highlight of the collection is the fitting face mask.

Wearing this bold statement in optimistic colours, I ask myself what a better world means for me and it’s the following: I dream of a world where people care more for each other and their environment, where egoism is less important than the understanding of being part of the human collective. A world where smiles aren’t rare, people are honest and try to live a conscious life. It might sound like utopia, but I believe it could be true if we all stand together, forget the things that divide us and unite.

We have to remember that we are all one and that we all desire to be treated with kindness, therefor kindness it is what we spread. Wouldn’t a lot of things actually be so much easier and wouldn’t it be what everybody wants deep in their hearts? I wish I would wake up tomorrow and see the sun rising in this better world…

The first part of the “We want a better world” collection is available at Calida now. Just on time for Christmas in October, there is a second part coming.

My Outfit
Calida

Pictures: Marco Borromeo
This post contains sponsored products.

So it’s not your day today, somebody rained on your parade and things don’t feel right the way they are? I don’t have a fortune cookie for you, but my Pop-Art trousers give you the following advice: Domani e’un altro giornio, or in English: Tomorrow is another day.

Tomorrow means another chance for what didn’t happen today to come true, the next lot that might win the lottery of life. It’s a sentence full of hope and a refusal to defeat. It could be translated to: I am a stubborn human being, I don’t give up my hopes, dreams and wishes, I may acknowledge that I can’t win today but tomorrow I’ll have another try!

But does tomorrow really change something? Are the hopes realistic, or just a silly thing that lingers around for months while some things might not actually change at all? Are some hopes just a little light that keeps us warm in a dark place, like Galadriel’s light in Lord of the Rings?

I really don’t know, all I do know is the following: Sometimes the hope for a better tomorrow is the only mantra that brings me through another day where I ask myself why things are not the way I’d wish them to be. Days full of stinging anticipation that something good just has to happen finally.

Some days are pop-art girl days: Happy and shining on the outside, but the emotion is bursting out and shows the sadness behind. Did you ever notice that so many of the pop art girls are crying? Roy Lichtenstein painted them that way to show the struggle behind perfection, what we often forget. What goes on behind the pretty facades. The cruel things that happen in relationships but as well the stubborn hope. So let’s draw another lot, and hope that the next tomorrow is what we’ve been waiting for!

My Outfit
Dress & Top: Coster Copenhagen, Trousers: 90s Moschino found at Love at the Bus Stop,
Shoes: Dolls Kill, Bag: Melissa, Sunglasses: Saint Laurent,
Earring: Swarovski, Bangle: Versace Vintage

Pictures: Marco Borromeo
This post contains sponsored products.

A smile doesn’t always mean that I am happy. It can just have the purpose to not make you worry or even hide sadness or disappointment. Just because I might be sad doesn’t mean I want you to feel the same. Feelings are contagious, so therefore I try to rather spread smiles than misery.

The time alone at home made me think a lot about where I am and what I want, especially when it comes to any kind of relationships from love to friendship and the ones I’ve chosen to be my family. And the result: I am very lucky to have the best friends I could have dreamed of, but love, oh love! Well, I think with my bad luck in love I should win the lottery to restore at least some kind of balance.

So my problem is: I don’t want to be an option, don’t want to be a choice, but priority. Is it asked too much to be on top of somebody list? I am so tired of feeling like the exotic animal in the zoo everybody likes to visit for entertainment and to get a glimpse into another world. Then they go back to their own like they’ve watched a movie. I hear the sentence “I never met somebody like you” all the time and wish it meant more than me feeding somebody’s curiosity.

I am tired of people coming very close for a moment, making me feel something and then walking away, without an explanation or at least an information. Tired of discovering I’ve been deleted from Facebook (this is so immature by the way) after only giving realness and kindness in very generous amounts.

What I can blame myself for is that I believe in people’s good intentions until they prove me otherwise. An attitude that still feels right in my heart, but that got it broken several times, always feeling like it might be beyond repair. I feel like I have to brace myself, look closer and detect harmful behaviour, narcissism, egoism and meanness right from the beginning. I don’t want to lose my trust in the good but give back myself wholeness; therefore, more carefulness might be required.

Growing older means having more dark and vulnerable spots. I’m not an empty sheet anymore, a lot of naiveness is gone, and there is damage, some just on the surface, some that go deeper. I feel like a cup that has been used a lot over the years. A pretty good cup that can make people smile and has its purpose, but not fresh from the manufacturer. It has already seen a lot of different flavours of tea, and some of them left their marks on the white porcelain. I still hope this cup will one day find a home that is full of love and not just a name on the door of a pretty place. If you already found yours, please take good care of it, because it is one of the most precious things you can ever have.

My Outfit
Coat, Skirt and Jumper: Coster Copenhagen, Shoes: Buffalo, Hat: Jacqueline Loekito,
Sunglasses: Anna Karin Karlsson bought at Götte Optik,
Bag: Grafea, Earrings: Swarovski (old)

Pictures: Marco Borromeo
This post contains sponsored products.

Once upon a time, there was a girl who was a fool, because she thought she could be friends with snakes. With her big blue eyes, she only saw their beauty, their shining yellow skin and their sparkling diamond eyes, but forgot about the danger.

For a while all seemed well, she let them close, let them feed on her love and carried them to beautiful places. She laughed and was so sure about having found her haven, her personal Eden. She thought that her love was stronger than anything else, even than poison and spite.

But what a fool she was: She didn’t notice at first, but the snakes started to change beneath their pretty yellow skin. While she had her eyes on the delicious apples on the trees, thinking if the snakes would be happy to eat them, they introduced their teeth to her unprotected skin. Surprise mingled with pain in her expression and the disbelief of betrayed trust felt bitter in her heart.

You will say she should have known that life is no fairy tale, yes. I fear she will never learn because dreamers and lovers either get bitten or make miracles happen. So let’s hope next time she encounters roses without thorns instead of snakes.

My Outfit
Earrings: Tukadu, Dress: Vivienne Westwood Vintage bought at Love at the Bus Stop

Pictures: Marco Borromeo
This post contains sponsored products.

I feel hard,
fly hard and fall hard.

A rainbow is the full range of colours as much as my mind is the full range of emotions. My feelings are not flat, I am capable of intense emotions. They are what drives me as well as what leaves me paralyzed. When I’m happy the room gets bright when I’m sad it seems like the world is ending. Being an emphatic and emotional being is as much a gift as it is a curse. I feel hard, fly hard and fall hard.

Controlling your emotions and taking care of yourself sounds so easy in theory: Keep the good energy and get rid of the bad one. Stick to people who make you happy and keep away from the ones who put you down and make you cry. But of course, the reality isn’t as easy as those pictures with wise words some people post on their social media.

Recently, I often feel tired, suffer from a lack of motivation. It’s like somebody must have stolen my rainbow. In those moments I force myself to do things I like to charge my energy. I dress up in something that makes me feel pretty, cook good food, go for a walk and feel the sun on my skin, take a bath or dance. It doesn’t work well very often, I’m honest. I gave up counting the times when I put nicely arranged food untouched in the fridge and when I started to cry again just after finishing my makeup. Sometimes I just stare at my walls for hours or go back to bed. I tell myself it’s fine, that self-care sometimes means to allow yourself to fail, to stop pushing and allow yourself to be not your best you every now and then.

In those moments I wish, there was somebody next to me who would take my hand and give me a hug. Very often this doesn’t hapen and it can be really hard. You need to be happy on your own and be independent, people tell me. Yes of course, but it drives me crazy having so much to give and wanting so much to share. There are not many things that make me as low as loneliness and the inability to give.

I give a lot and see it as a precious gift. If I love somebody, they receive a lot of care and attention. I’d go to the end of the world for them. When they tell me they’re not well, I have my jacket in my hand before I end the call to go to them and support them. This is who I am and I don’t want to change, even if it has negative effects on myself sometimes: Some people misuse my attitude and steal my energy, leaving me to feel vulnerable and empty. Too often I forget to draw boundaries and continue to give, following the wrong hope that my giving will make other people happy and therefor me in the end.

Then I sit on my bathroom floor listening to sad songs, staring at the walls. In those moments I fail to understand why I have this big knot in my stomach that I can’t solve easily. The only faint hope at the sky is the stubborn thought that one day somebody might appear in my life who might appreciate my attitude. Please come fast, I need you…

My Outfit
Dress: CeliaB, Hat: Mama Tierra, Bag: Amorphose, Shoes: Zilian,
Bracelet: Moschino, Earrrings: Bijou Brigitte

Pictures: Nora Dal Cero
This post contains sponsored products.

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